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Time Range Comparison Reports

The Time Range Comparison report is available for both Seller and Vendor accounts. It allows you to compare two selected time periods based on daily data, helping you understand how performance changed from one period to another.

Try it in the tool:

- Time Rage Comparison Report (Vendor)

- Time Range Comparison Report (Seller)

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 Benefits

  • Compare two custom time ranges side by side
  • Daily data sets to compare week over week, month over month or year over year
  • Performance review on ASIN Level: sales, traffic, and advertising performance changes
  • Track changes in Buy Box percentage for Seller accounts
  • Winner & Loser: Identify winning and losing products based on absolute data or percentage change
  • Event Prep & Analysis: Analyze performance for key retail events such as Black Friday, Prime Day, and Spring Deals

Available KPIs

  • Product Sales
  • Glance Views (Page Views)
  • Conversion Rate
  • Ad Spend
  • Ad Sales
  • ROAS
  • New: Buy Box Percentage, available for Seller accounts

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 Product-Level Insights

The report shows results on product or ASIN level. For each product, you can compare performance between Time Range 1 and Time Range 2. The report also displays the absolute change and percentage change for each KPI, making it easy to see which products improved, declined, or stayed stable between the selected periods.

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