Seller Asin Focus
      Back to home
      1. Help Center
      2. Seller Hub
      3. Seller Asin Focus

      Seller ASIN Focus - How to find out which ASINs have a negative Sales Trend and why?

      Find out how you can check which ASINs have a negative Sales Trend and why.

      For this Use Case we use the Sales & Traffic Report as well as the ASIN Focus report

      Step 1

      Check whether you can see a negative trend in the Sales in the Seller Sales & Traffic Report.

      Step 2 

      To find out the reason for the negative trend we go to ASIN level in the ASIN Focus Dashboard in the next step.

      Step 3

      You can use the Ordered Revenue Trend column and sort it to see the ASINs with the most negative trend first.

      Step 4

      For that ASINs you can now check the different Sales influencing KPIs to see where the pain point is:

      • Content is broken 
      • Variations are broken
      • Traffic is decreasing
      • Search Rank dropped
      • Advertising spend dropped
      • No stock
      • Lost Buy Box
      • etc.