How to check who is the main competitor in the Amazon Search?

Find out which brand are the biggest competitors in the search for different keywords.

We use the Visibility Dashboard to get this information!

You can only use this analysis if you inserted Keywords in the Data Input Section

Step 1

Go to the Visibility Dashboard in the Market Insights Section.

Here you can select a time range and the Keywords you want to find out more about the Competition.

Step 2

Check the Top 10 most visible Brands in the Organic and Paid Search.

You can also dig deeper and check the Visibility per Rank to make sure that you look into the Brands that rank in the first places.

Step 3

You can click on ASIN Level (Paid or Organic) and use the ASIN information to retarget those products or place your products on their PDPs with Product Targeting Campaigns.

You can also use the Top Products as Benchmarks for your Content.